MarketHUB+ Solution

Marketing Resource Management System

MarketHUB+ is a web-based marketing resource management system for managing marketing materials and marketing campaigns – including on-going continuity (drip) and trigger campaigns. It simplifies the process of marketing and maintaining regulatory and brand compliance in coordination with a field sales force, agents, dealers, distributors, partners, etc.

Key features of MarketHUB+ include:

• Marketing Asset and Compliance Management

• Cross-Media Campaign Management

• Cost Management

• Marketing Workflow Automation and Tracking

Tactical Marketing Support

Software alone does not solve the problems marketers are facing today with reduced staff and budgets. The core of our MarketHUB+ offering is a full-breadth of tactical marketing support services. For example, we provide resources for:

  • Campaign project management including complex drip and trigger campaigns
  • Creative services including print and online marketing materials development
  • Data services including leads list sourcing, scrubbing, de-duplication, and CAN SPAM compliance
  • Printing and fulfillment
  • Quality management with multiple pre-press reviews and workflow approval process support.

“I’ve worked with DocuStar for over four years and consider them an integral member of the team and strategic to our success!”
- VP Mortgage Marketing, Fortune 500 Financial Services Company

Benefits

  • Quickly realize cost savings through:
    - fast system implementation with minimal IT department involvement
    - low up-front investment
    - intuitive application requiring minimal training.
  • On-going marketing cost reductions through:
    - marketing process automation
    - improved marketing cost tracking and management
    - reduced printing costs.
  • Quickly execute marketing campaigns and generate leads in coordination with distributed sales channels through marketing workflow automation, project management support and fulfillment services.
  • Demonstrate marketing campaign success and ROI.
  • Assure brand consistency and regulatory compliance across distributed sales channels.

 

View MarketHUB+ Overview Video
Learn more about MarketHUB+