RSS feedFebruary QR Campaign Ideas You’ll “Love”
posted by docustar on January 03, 2012
Continuing our monthly blog series providing ideas for integrating QR codes into your marketing initiatives, the following are some creative promotional campaign ideas, organized by theme, that provide relevant reasons to connect with your customers this February.
Tags: Financial Services - Insurance - Marketing Campaigns - Marketing Ideas - QR Codes
How to use QR Codes & Marketing Resource Management to Extend the Life of Your Marketing Materials
posted by docustar on December 21, 2011
Research has shown that much of the sales facing content that is produced is never used. Given the challenge of sales turnover, organizations should consider QR codes to extend the usefulness of printed materials.
Tags: Marketing Resource Management System - QR Codes
Effectively Integrating QR Codes into Your Marketing Strategy - Part 4: Place
posted by docustar on December 15, 2011
Just because QR codes are more prevalent does not necessarily mean they are being used in the most effective manner. Today we will discuss how QR Codes fit into the “place” or product distribution strategy.
Tags: QR Code Strategy - QR Codes
Effectively Integrating QR Codes into Your Marketing Strategy - Part 3: Product
posted by docustar on December 13, 2011
As more consumers embrace the use of smart phones, QR codes are being increasingly utilized as a marketing tool. Smartphones, when coupled with QR codes, can easily put product information and content right into the consumer’s hands.
Tags: QR Code Strategy - QR Codes
Effectively Integrating QR Codes into Your Marketing Strategy - Part 2: Price
posted by docustar on December 07, 2011
Since QR codes provide a targeted way to deliver a message, it is important to approach them with a specific strategy in mind, so the information is always timely and relevant. Part 2 of this blog series focuses on a potentially very fluid aspect of the marketing plan – price.
Tags: QR Code Strategy - QR Codes
Effectively Integrating QR codes into your Marketing Strategy – Part 1: Promotions
posted by docustar on December 06, 2011
QR codes are often being used haphazardly rather than as part of an overall marketing strategy. To address this situation, we are launching a four part blog series discussing QR codes as they relate to the 4 P’s of marketing. In this blog, we provide important insights to help you integrate QR codes seamlessly into your promotions strategy.
Tags: QR Code Strategy - QR Codes
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