DocuStar Announces Holiday Card Campaigns 101 Blog Series
posted by docustar on October 27, 2011
Cincinnati, OH – DocuStar is excited to announce our Holiday Card Campaigns 101 Blog Series that will help businesses make the most of their annual holiday card mailings. The series is available now on the DocuStar blog here.
Holiday Card Campaigns 101 addresses a wide range of topics including how to incorporate technologies like QR codes and Personal URLs into your company’s holiday greeting campaign.
“The obligatory corporate holiday card mailing is often an afterthought, pulled together quickly without much consideration,” said DocuStar’s Marketing Director, Liz Kaiser. “That’s unfortunate – because the holiday greeting an ideal opportunity to communicate with your constituents – building loyalty with your existing customers, nurturing your prospects, and reinforcing your brand.”
With Cincinnati’s designation as a Marketing Hub it makes sense that a Cincinnati company would educate the market place on cross-media marketing techniques. According to Kaiser, “this series is our initial step into creating online content to help marketers apply new technologies and techniques to deliver business results while strengthening their brand.”
For over 17 years, DocuStar has enabled businesses of all sizes to integrate, deliver, and measure multi-channel strategies. Our customizable software and state of the art production services leverage cross-media communications such as email, text messaging, quick response (QR) codes, Personalized URLs, and digital print to control branding, track return on investment and complete fulfillment. To learn more, visit http://www.docustar.com.
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